Web design and increase your website's conversion rate
Increasing site conversion is the dream of all commercial site owners to get a high conversion rate, because a good conversion means, first of all, good income. Unfortunately, right from…

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That may interfere with the conversion on the landing page?
That may interfere with the conversion on the landing page?Landing pages (storefronts, landing pages — are the pages of a site that visitors get to through search, contextual advertising, or…

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Usability of the online store: what to check first?
Usability of the online store: what to check first?The conversion rate of an online store is influenced by a whole group of factors, among which one of the main ones…

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problems

What is usability testing (usability audit)

What is usability testing (usability audit)an indicator of the usability of various sites is usability, and using the so-called usability testing (usability audit), you can evaluate this indicator. Usability testing can be performed both at the site development stage and during the entire site lifecycle.

Usability audit helps you find out whether a site needs a redesign or redesign of the user interface. Such an audit is necessary for all sites, but online stores especially need it, since this type of site works “directly” with potential buyers. For online stores, usability audit helps to solve the following tasks: Continue reading

Site support: improving the efficiency of an online consultant

Site support: improving the efficiency of online consultants on many sites today you can find special chats for online consultations. It is believed that such chats can help increase site conversion and generally have a positive impact on business, but in practice, the functionality of online consultations often does sites more harm than good. Why is this happening? How can I improve the efficiency of an online consultant? This will be discussed in more detail later.

Important criteria that affect the evaluation of the online consultation chat on the site are the response time of the expert, his competence and ability to competently build a dialogue, the absence of errors, and the absence of excessive obsession. If one or more of these criteria for online consultation chat on the site has a “two”, then it is not necessary to talk about the effectiveness in this case. Continue reading

Web design trends 2016
Web design trends 2016THE web design environment is constantly changing. And if some affect this area only a little, others are destined to become "long-playing" trends and influence the web…

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What to write in the call-to-action text on the site?
What to write in the call-to-action text on the site?Almost any commercial site, whether it is a corporate portal, an online store or a modest site like "vcard", has a…

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How to create a website design? Recommendations of a professional web Studio
How to create a website design? Recommendations of a professional web Studio ” Creating a website design is as simple as two times two " - unfortunately, this assessment of…

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Web design trends 2013
Web design trends 2013the older the site, the more trust it arouses among both regular users and search engines. However, a site design that is quite old can quickly become…

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