What to write in the call-to-action text on the site?
What to write in the call-to-action text on the site?Almost any commercial site, whether it is a corporate portal, an online store or a modest site like "vcard", has a…

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Site support: improving the efficiency of an online consultant
Site support: improving the efficiency of online consultants on many sites today you can find special chats for online consultations. It is believed that such chats can help increase site…

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What to write in the call-to-action text on the site?
What to write in the call-to-action text on the site?Almost any commercial site, whether it is a corporate portal, an online store or a modest site like "vcard", has a…

Continue reading →

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Website design and user errors

How to use web design to prevent user pardons in the process of user interaction with a particular site, errors occur that can cost the company lost customers. As a result, it is always important to create a web design for the company’s website in such a way that it minimizes the possibility of user errors.

Most often, errors occur when users have to perform some action on the site, for example, add a product to the cart or order a service, subscribe to an e-mail newsletter, publish a review, send a request to the administration, and so on. And if the method of performing the necessary action is not very well understood by users, or if the scheme of interaction with the site is too different from the usual models, then the first thing to blame for your own mistakes is the incorrectly developed web design of such a site. Continue reading

Landing pages on the site: their types and features
Landing pages on the site: their types and features in the field of web design and website promotion, such a concept as landing pages is often used ("storefronts", landing pages).…

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Web design and increase your website's conversion rate
Increasing site conversion is the dream of all commercial site owners to get a high conversion rate, because a good conversion means, first of all, good income. Unfortunately, right from…

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Usability of the online store: what to check first?
Usability of the online store: what to check first?The conversion rate of an online store is influenced by a whole group of factors, among which one of the main ones…

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Aida advertising model in web design
Aida model in web design AIDA is a popular marketing term for a consumer behavior model that describes the sequence of events leading to a purchase decision. At first, the…

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