Usability of B2B sites: what is important to consider?
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Web design: fashion trends 2011
Web design: fashion trends of 2011mode variable, although, for example, fashion trends of web design in 2011 in many ways resemble the fashionable "pret-a-port" of web design of the year…

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Web design trends 2014

Web design trends 2014C every year in web design trends change: what comes new, something becomes outdated and disappears. Web design trends in 2014 are also changing, and some trends in 2013 are fading into the past, and some-on the contrary, remain and are even more popularized. So, what to expect from web design in 2014?

Web design trends in 2014 continue the main trend in the development of web design in 2013-the desire for simplicity and minimalism. Thus, the “flat” design of sites is still relevant, creating an adaptive design for using sites both in browsers on PC and in browsers on mobile devices, using large fonts, and avoiding a large number of flash elements on pages. In addition, the popularity of using large images as the background of sites, fixing the navigation menu when scrolling vertically, and so on has remained.

Since the trends of 2013, which moved to 2014, you can remember the use of parallax effect, the active use of videos in the content of sites, a non-standard approach to navigation. And among the “fresh” trends of 2014, it is worth highlighting large-format videos as site backgrounds, the use of simple color schemes in the design of pages, as well as animation that is activated when scrolling. All these trends were developed in 2014, and many foreign and domestic sites have already adopted them.

And if we talk about outdated trends in web design in 2014, among them we can note such as the use of unrealistic photos in the design of pages, the use of so-called sliders and skevomorfizmu: in 2014, there is a rejection of such elements in the design of sites. You can also see a decline in the popularity of previously common web design techniques, such as using a large number of social buttons on pages, using too many different fonts, and using too complex icons for navigation.

Matching a site to current trends in web design is an important step towards improving its interaction with visitors. However, it is impossible to simply follow popular trends without paying due attention to their compatibility with the site concept: if you try to get too far ahead in the effort to apply various innovations in the design, you may not find understanding among the target audience. And then changes in the design will not benefit the site.

Thus, the redesign or modernization of the site must necessarily take into account the preferences of the target audience, as well as the goals and objectives of the site. To do this, before starting work on changing the site design, it is useful to conduct a thorough analysis of the site’s performance, including SEO analysis, usability testing, analysis of the target audience, and so on. Based on the results of such a comprehensive analysis, we can draw conclusions about whether certain fashion trends in web design 2014 are suitable for this particular site.

In our web design Studio, WebStudio2U, the approach to redesign or upgrade a site or create a design for a site “from scratch” is complex, and our specialists must take into account current trends in the field of web design, and the results of a preliminary analysis of the preferences of the target audience of the site. As a result, the solutions we have developed are precisely suited to meet the goals and objectives set for the site, and allow you to use the site as a business assistant as efficiently as possible.

Order a web design or website redesign, as well as creating a website in our WebStudio2U web Studio right now and get an individual commercial offer that is optimally designed for you!

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