Gamification on the site: what is it and why is it necessary?
Gamification on the site: what is it and why is it necessary?Today, on many sites, including business sites, you can find elements of the so — called gamification-a technique that…

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Usability of the online store: what to check first?
Usability of the online store: what to check first?The conversion rate of an online store is influenced by a whole group of factors, among which one of the main ones…

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Web design: fashion trends 2011
Web design: fashion trends of 2011mode variable, although, for example, fashion trends of web design in 2011 in many ways resemble the fashionable "pret-a-port" of web design of the year…

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What is usability testing (usability audit)

What is usability testing (usability audit)an indicator of the usability of various sites is usability, and using the so-called usability testing (usability audit), you can evaluate this indicator. Usability testing can be performed both at the site development stage and during the entire site lifecycle.

Usability audit helps you find out whether a site needs a redesign or redesign of the user interface. Such an audit is necessary for all sites, but online stores especially need it, since this type of site works “directly” with potential buyers. For online stores, usability audit helps to solve the following tasks: Continue reading

Improving the usability of the website: Google Maps with routes

Improving the usability of the site: Google Maps with the site’s routsabiliti is a feature that shows how convenient it is for site visitors to perform targeted actions and interact with the site as a whole. The higher the level of usability of the site, the higher the site conversion can be, and therefore, ultimately, the company’s profit from the site. Improving the usability of the site is thus useful for increasing the site’s conversion rate and getting more profit.

You can improve the usability of your site in various ways, the choice of which will depend largely on the individual characteristics of the site and specific problems that prevent site visitors from working with it conveniently. Continue reading

How do I make a menu for a site? Main features of menu selection

How do I make a menu for a site? The main features of the choice menyakin wouldn’t be a website without which it is not exactly to do, so it is without menu. And often on one site there are several menus at once — for the main and additional navigation. To make a menu for a site correctly, it is important to take into account the characteristics of the type of site, its subject, volume, etc.

On different sites, the menu is implemented in different ways: somewhere it is the usual vertical or horizontal text menu, and somewhere it is a non-standard flash menu or a menu in pictures. The factors that influence the choice of a particular solution are very diverse. For example, the availability of the menu is always more important for different site usage conditions. Continue reading

How to name an online store and choose a domain name for it?
How to name an online store and choose a domain name for it?Creating an online store puts a lot of important tasks before the future owner, one of which is…

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Web design. Magazine (newspaper) style
Web design. Magazine style-a fashion trend of web design in 2010, gradually moved to the year 2011. What is attractive about magazine style in web design? Is this style suitable…

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Landing pages on the site: their types and features
Landing pages on the site: their types and features in the field of web design and website promotion, such a concept as landing pages is often used ("storefronts", landing pages).…

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Site domain name in Ukraine
Creating sites in Ukraine at one of the initial stages requires selecting the appropriate domain name. A site's domain name, like a person's name, is a unique identifier that allows…

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