Website development in a minimalist style: for and protirozrobka sites using certain design styles due to the need to create a certain mood among visitors. Thanks to easily recognizable design styles, the visitor, just by looking at the site, already intuitively knows what will be discussed next, and immediately adjusts to the perception of information.
So, the classic style of web design tells visitors about the reliability and stability of the company and its site, and such a thematic design style as cartoon, will immediately understand that the site’s theme is directly related to children. If a visitor sees a web design on a site that is completely inappropriate for its theme, it is puzzling. Not knowing what to expect from the site, the visitor will hurry to leave it. Continue reading
Site conversion: popular ways zbilshennyayakim would be modern or pleasant to the eye was not a site, if it does not bring the company the expected benefits-it is “dead weight”. Usually, it is accepted to Express the degree of usefulness of sites in the web design environment in terms of conversion, that is, the ratio of the number of visitors who performed the necessary actions on the site to the total number of site visitors for a certain period. To date, there are several popular ways in which the conversion of a site — as an equivalent of its performance-can be increased.
The conversion rate of a site is influenced by a whole group of different factors, and it’s no secret that the lion’s share of it is due to factors related to usability and site design. Continue reading
What to write in the call-to-action text on the site?Almost any commercial site, whether it is a corporate portal, an online store or a modest site like “vcard”, has a so-called call-to — action for visitors. Most often, call-to-action is presented as a button, and the text of the call can be different. To make the button conversion as high as possible, it is important to choose the right call-to-action text when creating a website.
Any visitor, depending on the type of site and the purpose of their visit, usually has to perform some action: buy a product, order a service, subscribe to a newsletter or make a request for a callback. This target action is what the site actually works for: the more visitors perform the desired action, the higher the site’s conversion rate will be, which means that the more effectively the site will perform its tasks. Continue reading