Internal search for a site and analysis of its Robo-internal search for a site is an important tool from the point of view of usability, because with its help, visitors can use the site more comfortably, quickly getting information that they are interested in. However, if such a search does not work effectively, it does not bring much benefit, so it is important to regularly analyze its use and take appropriate measures to correct the situation.
Analysis of the search for a site allows you to find out exactly how many visitors used the search while working with the site, what is the ratio of visitors to the total number of users of the site, which search queries were entered by visitors, which of these queries the search did not give visitors a response, and so on. All this data is important for optimizing the site and increasing its conversion rate. Continue reading